Heba Ahmad is Director of Growth at Vicinus, leading business development across India and the UK. She focuses on AI-powered solutions for business listing management and local SEO, helping multi-location brands strengthen their hyperlocal presence across listings, reviews, calls, and store pages.
For businesses with a low star rating on Google My Business (GMB), increasing your positive reviews can be a challenge. After all, a google star rating is one of the first things potential customers look at when they first...