Conversion
SEO-friendly location pages to convert visitors into customers
AI-powered landing page creation and optimisation to drive more leads and conversions for your business
Why is conversion key to success?
51%
Shoppers rely on Google to research products they intend to purchase online
Improved conversion rates build brand success
Supercharge your marketing efforts with targeted messages, offers, and engaging posts.
Turn website visitors into potential customers through compelling post-click landing pages.
Encourage your audience to take the next step, whether it’s making a purchase or visiting your store, through strategic calls to action.
Build an impressive online image that resonates with your audience through professionally crafted landing pages.
Engage and nurture your leads through targeted communication, converting them into loyal customers for your brand.
What sets Vicinus apart
AI-Powered landing pages
Vicinus helps you improve your search engine rankings through AI-powered SEO-friendly landing pages that are built to sell. With compelling, form-based landing pages, you can turn visitors into leads, sales, and signups
Optimised for “Near Me” searches
Direct your customers to location-specific, SEO-friendly pages that are seamlessly integrated with your website under your own domain. These pages are optimised for search engines to recognise and prioritise, improving the discoverability of your business
Personalisation and segmentation
Enhance your landing pages with configurable add-ons such as location-specific reviews, clear directions, and a user-friendly contact form. You may also include dynamic posts, exclusive offers, and upcoming events for a more personalised marketing approach
Auto-scheduler for listing notifications
Vicinus’ auto-scheduler lets you effortlessly share promotions, events, alerts, and posts directly on your Google My Business listings. This increased visibility helps attract more users to your business, leading to higher conversion opportunities
Names that have trusted us
What they have to say about us
"Vicinus has helped us grow the Hyperlocal channel for the Reliance Trends network of stores. It provides us with a good toollkit to manage Trends network of over 2400 stores and grow the hyperlocal channel for 2000+ stores."
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Frequently asked questions
Location pages are dedicated web pages for each of a business’s physical locations. They provide essential information such as address, contact details, hours of operation, and localised content. These pages improve local SEO and attract nearby customers.
Businesses can personalise and segment their location pages by tailoring content to specific audiences. This includes using localised keywords, showcasing unique services or products for each location, and highlighting local events, posts or promotions.
Optimising location pages for “near me” searches enhances visibility to local customers actively seeking services nearby. This increases foot traffic, boosts online conversions, and improves overall local SEO rankings and visibility in local searches.
To optimise location pages, ensure accurate NAP (Name, Address, Phone number) information, use localised keywords, and create unique, engaging content for each location. Incorporate local backlinks, customer reviews, and optimise for mobile and “near me” searches to enhance both rankings and conversions.
Creating separate pages for each location is recommended. This allows for more specific, localised content, improves SEO for each location, and provides a better user experience by offering relevant information tailored to each area’s customers.
Ensure consistency by using a standardised template for all location pages, maintaining uniform NAP details, and regularly updating information. Use a centralised system to manage content and monitor all pages for accuracy and consistency.
Track metrics like organic traffic, local search rankings, click-through rates, conversion rates, user engagement, local listings accuracy, and reviews. These metrics provide insights into the performance of your location pages and help refine your local SEO strategy.
Still looking for an answer?
Drop us an email and we will get back to you within 24 hours.
