Every business out there wants five-star reviews. Positive reviews show customers that your business is trustworthy and provides an excellent quality service. So, of course, those reviews are beneficial. However, that’s not to say that negative reviews can’t benefit...
Online reviews are increasingly becoming an important part of every business’s marketing strategy. Now on most platforms and directories, businesses can gather reviews from their customers. Furthermore, today customers are constantly reading and writing online reviews of the businesses...
Podium states that a staggering 93% of consumers say online reviews have an impact on their purchase decision. It is no wonder then that companies are desperate to increase their business reviews. This might seem like a difficult task....
So, you’ve claimed your Google My Business listing. Now what? You need to make your listing look appealing and your business trustworthy. As you likely know, media and visual content are by far superior in terms of audience engagement. ...
Managing your business reputation online is fundamental to building customer trust in your brand. With ever-expanding technology, there are now multiple ways to do this and the process can even be largely automated. As a result, businesses can save...
To stay on top of the digital marketing game, businesses need to constantly lookout for the latest trends. That means frequently reviewing your marketing strategy and adapting. One of the most recent developments in the world of marketing is...
In order for your business website to rank on Google, you need to be creating content which appeals to your customers and fulfils their search intent. This means you need to understand what your customers are searching and why...
Deciding where to allocate a tight marketing budget can be tricky. Especially in times like these where the economy is unstable. Think about what your business is lacking and look at competitors to see where you could gain an...
6 Top Tips to optimise and manage business listings: Optimising and managing business listings is a weighty but important task. It helps your business to be more visible online and build both brand awareness and trust. The more present...