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Vicinus is an AI-powered hyperlocal marketing tool with a whole host of features to help you enhance your local presence online.

With the Vicinus tool, you can create and manage business listings across a multitude of online platforms, build and monitor the online reputation of your business and gain insight into how your business listings are performing. It even helps you build SEO-friendly location pages for each of your business locations.

10 Facts Why Local Searches are Important | Vicinus.ai

We all know that having a local SEO strategy is necessary for driving more foot traffic to your physical stores. However, how important is local SEO in the grand scheme of things? Well, below are 10 facts showing how...

Choosing Google My Business Categories | Vicinus.ai

Google My Business is such a useful tool when it comes to local SEO. From posts and alerts to images and business details, there are so many factors that play in the influence of GMB listings in search results....

A Guide to Link Building with Google Alerts | Vicinus.ai

Link building is hard at the best of times. Having other website owners link to your site using pitched can be difficult to complete successfully. Eleven seasoned link builders can have trouble starting this. After all, link building is...

Local Ranking Factors: User-to-Business Proximity | Vicinus.ai

In simple terms, User-to-Business proximity is the geographic relation of a customer to a business store. For example, a customer might be searching relevant terms such as ‘coffee near me’, ‘coffee shop near me’, or even simply ‘coffee shop’.

Improve Your Customer Service with Reputation Management | Vicinus.ai

It may not seem like it, but reputation management is the key to building great customer service online.  Whether you receive reviews on GMB (Google My Business), Yelp, or any other directory/ business listing, you must ensure that you respond...

What Are Local Business Listings? | Vicnus.ai

Local business listings (also known as local citations) are an integral part of building your local SEO. You may have heard of business directories such as Yelp, Google, Bing and others, but what are they? How do they impact...

GMB Fields That Impact (and Don’t) | Vicinus.ai

Your GMB (Google My Business) profile has so many ways to optimise the listing. This means that it can be difficult to know which GMB fields to focus on optimising.

A Simple Guide to Local SEO | Vicinus.ai

Developing a local SEO strategy is imperative to growing your business and attracting more customers. Below you will learn not only what local SEO is, but also how it can help improve your online visibility too.

How to set up Google My Business (GMB) | Vicinus.ai

Your GMB (Google My Business) profile is a critical part of your local SEO strategy. This means that setting up your profile correctly and accurately is crucial for you to be able to monitor and improve your GMB profile.  LOCAL...