Choosing Google My Business Categories

Google My Business is such a useful tool when it comes to local SEO. From posts and alerts to images and business details, there are so many factors that play in the influence of GMB listings in search results....

A Guide to Link Building with Google Alerts

Link building is hard at the best of times. Having other website owners link to your site using pitched can be difficult to complete successfully. Eleven seasoned link builders can have trouble starting this. After all, link building is...

Local Ranking Factors: User-to-Business Proximity

In simple terms, User-to-Business proximity is the geographic relation of a customer to a business store. For example, a customer might be searching relevant terms such as ‘coffee near me’, ‘coffee shop near me’, or even simply ‘coffee shop’.

Improve Your Customer Service with Reputation Management

It may not seem like it, but reputation management is the key to building great customer service online.  Whether you receive reviews on GMB (Google My Business), Yelp, or any other directory/ business listing, you must ensure that you respond...

What Are Local Business Listings?

Local business listings (also known as local citations) are an integral part of building your local SEO. You may have heard of business directories such as Yelp, Google, Bing and others, but what are they? How do they impact...

GMB Fields That Impact (and Don’t)

Your GMB (Google My Business) profile has so many ways to optimise the listing. This means that it can be difficult to know which GMB fields to focus on optimising.

A Simple Guide to Local SEO

Developing a local SEO strategy is imperative to growing your business and attracting more customers. Below you will learn not only what local SEO is, but also how it can help improve your online visibility too.

How to set up Google My Business (GMB)

Your GMB (Google My Business) profile is a critical part of your local SEO strategy. This means that setting up your profile correctly and accurately is crucial for you to be able to monitor and improve your GMB profile.  LOCAL...

Is Building Citations Still Important to Local SEO?

The relevance of citations has been hotly debated in recent years. Some marketers believe them to be less important when it comes to local SEO, however other marketers believe them to be fundamental to building a relevant and strong...