4 Reasons Search Is the Most Critical Issue for Your Brand This Year

Search is a necessary part of any online queries, with even a total of 90% of customers suggesting that they use search at every stage of their journey. There are a variety of search platforms where these types of...

Why Vicinus is the Best Location MarTech

Vicinus is a hyperlocal marketing platform designed to get discovered online, build trust in your business, and acquire nearby customers.  Vicinus is a pioneer in location MarTech. It works to drive more calls, store visits, leads & website redirections....

How to get more Reviews from your Customers

Getting reviews from your customers is such a necessary part of developing your online presence. Building up a steady amount of online reviews for your business can not only help gain potential customers, but they can also solidify your...

Top 8 Ways to Start Optimising your Local Search

Local Search is always a great investment for your marketing strategy. After all, you want to make sure customers can actually find your brick and mortar location! Captialising on digital marketing for your physical location may seem a little...

What Information are Customers Seeking about your Brand/Business

When customers discover your business, it’s usually because they are searching for information surrounding the products you sell, or about your business itself.  The questions you must ask yourself are: What are they looking for? Can you provide answers...

How Customers Discover your Brand

Getting customers to discover your brand can be both easy and extremely difficult. However, if one avenue isn’t working for you, there are several ways you can get customers to discover your brand below.  Below, we will take a...

What are Citations in SEO?

.Citations are simply online references to businesses that feature information about services, business name, address, and phone number. This is known as NAP information (name, address, phone number). Citations are usually a group of individual business listings on various...

How Your Brand Can Avoid Common Site Search Failures

The importance of site searching is such a necessary part of user experience on your website. With over 90% of all online experiences beginning with search, this is definitely an area that needs your focused attention. It’s clear that...

GMB Updates: Logging Recent Customer Calls

Google My Business is always looking for new and innovative ways of updating their listing platform.  Currently, adding a call history section for logging recent calls from searchers is underway. This new feature will allow GMB listings to see...